Latest News
Bose Gets Into Branded Entertainment With Music-Focused Platform Bose Studios; Soderbergh Project Among First Up
Bose, more than 60-year-old consumer audio company, has announced the launch of Bose Studios, a music-centered branded entertainment platform whose output will span music, film, TV, digital and live events.
Created by music fans, for music fans, Bose Studios launches its film and television slate with the support of Academy Award-winning producer Michael Sugar and his company, Sugar23.
NASCAR Family Drama ‘Godspeed’ In Works At Amazon From Joe Pokaski, Scott Stuber & Sugar23; Writers Room Underway
Amazon is developing Godspeed, a NASCAR family drama series from Underground co-creator Joe Pokaski, Scott Stuber's United Artists and Sugar23.
Ad Council Entertainment Launched By Sugar23 & The Ad Council To Make Socially Relevant Longform Fare & Fill Gap Left By Participant Exit
For the first time in its 80 years of existence, the non-profit Ad Council is branching beyond its impactful public service spots into long form storytelling. The Ad Council has formed Ad Council Entertainment in partnership with Sugar23, the media company founded by Michael Sugar, producer of Spotlight and 13 Reasons Why.
McKinsey & Company Interviews Michael Sugar On The Next Frontier Of Brands And Content
The Oscar-winning producer, talent manager, and cofounder of Sugar23 talks about a new model for brands to become full-fledged creators of long-form film and TV programming.